Rating Change
Keefe, Bruyette & Woods reiterated its Market Perform rating on Principal Financial Group, Inc. (NASDAQ:PFG) on October 09, 2026.
reiterateNASDAQ:PFG
Keefe, Bruyette & Woods Reiterates Market Perform Rating on Principal Financial Group, Inc. (PFG)
Keefe, Bruyette & Woods reiterated its Market Perform rating on Principal Financial Group, Inc. (NASDAQ:PFG) on October 09, 2026.
At publication ·
What changed
Principal Financial Group, Inc. (NASDAQ:PFG) · reiterate
- Firm
- Keefe, Bruyette & Woods
- Rating
- Market Perform to Market Perform
- Price at event
- $107.24
- Market capitalization
- $20.6B
At a glance
Key takeaways
- Keefe, Bruyette & Woods maintained a Market Perform rating on Principal Financial Group (PFG) on October 9, 2026.
Market Context
Principal Financial Group, Inc. operates in the Financial Services sector. The stock currently trades at $107.24 with a market capitalization of $20.6B. The stock has gained 19.7% over the past 52 weeks.
Analyst coverage from Keefe, Bruyette & Woods provides professional research and price targets that many institutional investors reference when making allocation decisions. The consensus of analyst opinions — along with the range of price targets — helps frame market expectations for Principal Financial Group, Inc.
Analyst ratings and price targets are one input among many for investment decisions. Historical studies show that consensus analyst recommendations have mixed predictive power on their own, but significant changes in consensus — such as multiple upgrades or downgrades in a short period — can be more meaningful signals.
Recent Analyst Activity for Principal Financial Group, Inc.
Among the 10 most recent ratings: 1 Buy, 7 Hold, 2 Sell.
| Date | Firm | Rating | Price Target |
|---|---|---|---|
| Oct 09, 2026 | Keefe, Bruyette & Woods | Market Perform | N/A |
| Oct 07, 2026 | Barclays | Underweight | N/A |
| Sep 28, 2026 | Piper Sandler | Overweight | N/A |
| Sep 10, 2026 | UBS | Neutral | N/A |
| Aug 03, 2026 | JP Morgan | Neutral | N/A |
Related Tools: Analyst Ratings Dashboard | View PFG Stock Page
Frequently Asked Questions
What does the Market Perform rating mean for PFG?
A rating of Market Perform from Keefe, Bruyette & Woods reflects the analyst's outlook on Principal Financial Group, Inc. (NASDAQ:PFG). Analyst ratings are one factor investors consider alongside earnings, valuation, and sector trends.
Where can I find more analyst ratings?
Browse recent upgrades and downgrades on our Analyst Ratings Dashboard or the PFG forecast page.
