Rating Change
BMO Capital analysts downgraded HubSpot, Inc. (NYSE:HUBS) from Outperform to Market Perform on August 07, 2026.
downgradeNYSE:HUBS
HubSpot, Inc. (HUBS) Downgraded to Market Perform by BMO Capital
BMO Capital analysts downgraded HubSpot, Inc. (NYSE:HUBS) from Outperform to Market Perform on August 07, 2026.
At publication ·
What changed
HubSpot, Inc. (NYSE:HUBS) · downgrade
- Firm
- BMO Capital
- Rating
- Outperform to Market Perform
- Price at event
- $210.35
- Market capitalization
- $20.3B
At a glance
Key takeaways
- BMO Capital downgraded HubSpot from Outperform to Market Perform on August 7, 2026, with the stock trading at $210.35 and a market cap of $20.3 billion.
Market Context
HubSpot, Inc. operates in the Technology sector. The stock currently trades at $210.35 with a market capitalization of $20.3B. The stock has declined 57.3% over the past 52 weeks.
Analyst downgrades can weigh on a stock in the short term as institutional investors who follow BMO Capital's research adjust their positions. However, downgrades also sometimes create buying opportunities if the market overreacts to the rating change. The reasoning behind the downgrade matters more than the rating itself.
Analyst ratings and price targets are one input among many for investment decisions. Historical studies show that consensus analyst recommendations have mixed predictive power on their own, but significant changes in consensus — such as multiple upgrades or downgrades in a short period — can be more meaningful signals.
Recent Analyst Activity for HubSpot, Inc.
Among the 10 most recent ratings: 3 Buy, 7 Hold, 0 Sell.
| Date | Firm | Rating | Price Target |
|---|---|---|---|
| Aug 07, 2026 | BMO Capital | Market Perform | N/A |
| Aug 07, 2026 | Citigroup | Neutral | N/A |
| Aug 06, 2026 | Bernstein | Market Perform | N/A |
| Aug 06, 2026 | Wolfe Research | Peer Perform | N/A |
| Aug 06, 2026 | RBC Capital | Outperform | N/A |
Related Tools: Analyst Ratings Dashboard | View HUBS Stock Page
Frequently Asked Questions
What does the Market Perform rating mean for HUBS?
A rating of Market Perform from BMO Capital reflects the analyst's outlook on HubSpot, Inc. (NYSE:HUBS). Analyst ratings are one factor investors consider alongside earnings, valuation, and sector trends.
Where can I find more analyst ratings?
Browse recent upgrades and downgrades on our Analyst Ratings Dashboard or the HUBS forecast page.
