Rating Change
Morgan Stanley reiterated its Equal-Weight rating on Lithia Motors, Inc. (NYSE:LAD) on October 05, 2026.
reiterateNYSE:LAD
Morgan Stanley Reiterates Equal-Weight Rating on Lithia Motors, Inc. (LAD)
Morgan Stanley reiterated its Equal-Weight rating on Lithia Motors, Inc. (NYSE:LAD) on October 05, 2026.
At publication ·
What changed
Lithia Motors, Inc. (NYSE:LAD) · reiterate
- Firm
- Morgan Stanley
- Rating
- Equal-Weight to Equal-Weight
- Price at event
- $303.00
- Market capitalization
- $9.3B
At a glance
Key takeaways
- Morgan Stanley maintained an Equal-Weight rating on Lithia Motors (LAD) on October 5, 2026, suggesting the stock is expected to perform in line with the market.
Market Context
Lithia Motors, Inc. operates in the Consumer Cyclical sector. The stock currently trades at $303.00 with a market capitalization of $9.3B. The stock has gained 2.1% over the past 52 weeks.
Analyst coverage from Morgan Stanley provides professional research and price targets that many institutional investors reference when making allocation decisions. The consensus of analyst opinions — along with the range of price targets — helps frame market expectations for Lithia Motors, Inc.
Analyst ratings and price targets are one input among many for investment decisions. Historical studies show that consensus analyst recommendations have mixed predictive power on their own, but significant changes in consensus — such as multiple upgrades or downgrades in a short period — can be more meaningful signals.
Recent Analyst Activity for Lithia Motors, Inc.
Among the 10 most recent ratings: 6 Buy, 4 Hold, 0 Sell.
| Date | Firm | Rating | Price Target |
|---|---|---|---|
| Oct 05, 2026 | Morgan Stanley | Equal-Weight | N/A |
| Sep 22, 2026 | Citigroup | Buy | N/A |
| Aug 19, 2026 | Barclays | Overweight | N/A |
| Aug 04, 2026 | JP Morgan | Neutral | N/A |
| Aug 04, 2026 | Evercore ISI Group | Outperform | N/A |
Related Tools: Analyst Ratings Dashboard | View LAD Stock Page
Frequently Asked Questions
What does the Equal-Weight rating mean for LAD?
A rating of Equal-Weight from Morgan Stanley reflects the analyst's outlook on Lithia Motors, Inc. (NYSE:LAD). Analyst ratings are one factor investors consider alongside earnings, valuation, and sector trends.
Where can I find more analyst ratings?
Browse recent upgrades and downgrades on our Analyst Ratings Dashboard or the LAD forecast page.