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NASDAQ · SMPL

The Simply Good Foods Company

Consumer Defensive · Packaged Foods

$11.18

Up+$0.24 (+2.19%)

Updated Aug 14, 2026, 2:48 AM

SID Score

3.8/10

Composite research score

Smart Money

Institutional and insider signal

Market cap
1.88B
P/E ratio
18.09
Dividend yield
0.00%
52-week range
$9.88 – $30.36
Volume
1.99M
Avg. volume
1.73M

Price performance

SMPL price history

1M range · 21 trading sessions · Daily adjusted prices

SMPL closed at $11.18 after 21 trading sessions, down 7.37% for the selected period.

Last close
$11.18
Period change
-7.37%
Period low
$10.18
Period high
$12.07
Daily close
View OHLC price history
SMPL OHLC price history, latest 40 sessions
DateOpenHighLowCloseVolume
Aug 13, 2026$11.08$11.299$10.91$11.181.99M
Aug 12, 2026$10.85$10.965$10.66$10.942.43M
Aug 11, 2026$10.79$10.89$10.61$10.862.14M
Aug 10, 2026$11.03$11.17$10.77$10.811.62M
Aug 7, 2026$11.15$11.23$10.935$11.101.35M
Aug 6, 2026$11.11$11.18$10.84$11.171.76M
Aug 5, 2026$11.35$11.40$11.11$11.182.38M
Aug 4, 2026$11.15$11.54$11.05$11.332.34M
Aug 3, 2026$10.36$11.36$10.32$11.322.48M
Jul 31, 2026$10.28$10.47$10.09$10.181.65M
Jul 30, 2026$10.15$10.415$9.875$10.383.1M
Jul 29, 2026$10.62$10.84$10.24$10.252.52M
Jul 28, 2026$10.96$11.21$10.61$10.642.41M
Jul 27, 2026$10.40$10.79$10.32$10.662.51M
Jul 24, 2026$10.36$10.50$10.13$10.223.09M
Jul 23, 2026$10.43$10.57$10.12$10.283.85M
Jul 22, 2026$11.20$11.22$10.48$10.532.68M
Jul 21, 2026$10.71$11.12$10.71$11.042.35M
Jul 20, 2026$11.02$11.2923$10.74$10.922.79M
Jul 17, 2026$12.04$12.36$11.03$11.082.52M
Jul 16, 2026$12.19$12.37$11.94$12.072.14M

Latest SMPL news

The latest Smart Investors Daily articles mentioning SMPL.

SMPL research

Overview

Company profile and research snapshot.

Company profile

The Simply Good Foods Co Company is a consumer packaged food and beverage company that develops, markets, and sells protein bars, ready-to-drink protein shakes, sweet and salty snacks, and confectionery products under the Quest, Atkins, and OWYN brands. The products target consumers seeking protein-rich foods with limited sugars and carbohydrates, with OWYN offering plant-based and allergen-tested options. The company distributes mainly in North America through grocery, club, mass merchandise, e-commerce, and specialty channels. It operates two segments: Quest and Atkins, and OWYN. The company operates in North America and internationally, with the majority of revenue coming from North America.

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Analyst outlook

Consensus and target data currently published for this company.

Consensus
Average target
$29.50
Implied upside
Analysts
SMPL recent ratings
DateFirmRatingTarget
Jul 10, 2026DA DavidsonNeutral
Jun 3, 2026BernsteinMarket Perform
Jun 2, 2026UBSNeutral
Apr 14, 2026BTIGNeutral
Apr 10, 2026DA DavidsonNeutral
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Yahoo · Jul 17, 2026

Here’s Why Simply Good Foods (SMPL) is Struggling

Madison Small Cap Fund, managed by Madison Funds, released its Q2 2026 investor letter. A copy of the letter can be downloaded here. The small-cap market showed exceptional strength in Q2, largely due to anticipated peace in the Middle East. The Russell 2000 Index began to rally, propelled by Information Technology, Health Care, and Industrials. The […]

Yahoo · Jul 14, 2026

Silo Pharma’s QwikAgents Joins AMD AI Developer Program to Advance AI Agent Platform

Silo Pharma (NASDAQ:SMPL) announced that its wholly owned subsidiary, QwikAgents, has joined AMD’s AI Developer Program, giving the company access to AI development resources intended to support the expansion of its enterprise and consumer AI agent platform. Key Investor TakeawaysSilo Pharma (NASDAQ:SMPL) said QwikAgents has been accepted into the AMD AI Developer Program.

Benzinga · Jul 13, 2026

Simply Good Foods Q3 2026 Earnings Call: Complete Transcript

Simply Good Foods (NASDAQ:SMPL) held its third-quarter earnings conference call on Thursday. Below is the complete transcript from the call. This content is powered by Benzinga APIs. For comprehensive financial data and

AI research layers

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