Yahoo · Sep 22, 2026
TiVo Ads Launches Enhanced U.S. TV Viewership Data Offering, Unifying STB and ACR Data in a Single Feed
SAN JOSE, Calif, September 22, 2026--TiVo Ads, a leader in advanced TV data and advertising solutions, today launched an enhanced U.S. TV Viewership Data offering, combining its deterministic set-top box (STB) data with automatic content recognition (ACR) data in a single, session-level data feed.


