Filing Details
Pacer Advisors, Inc., a registered investment adviser, reduced its position in The Procter & Gamble Company (NYSE:PG) during Q1 2026, according to its most recent 13F filing with the Securities and Exchange Commission.
The firm sold 66,895 shares of the Consumer Defensive company, reducing its total holdings to 164,186 shares valued at approximately $23.7M as of the filing date. This represents a 28.9% decrease in the position.
Market Context
The Procter & Gamble Company's stock currently trades at $146.52 with a market capitalization of $328.9B.
Institutional selling doesn't always signal a bearish outlook. Large funds regularly trim positions for portfolio rebalancing, client redemptions, or to lock in gains. That said, when a major holder like Pacer Advisors, Inc. reduces exposure to The Procter & Gamble Company, it's worth monitoring whether other institutions are making similar moves.
The Procter & Gamble Company operates in the Consumer Defensive sector, where institutional ownership patterns can provide insight into how professional investors view the industry's near-term prospects.
Investors should note that 13F filings reflect holdings as of the end of the reporting quarter and are filed up to 45 days later. The position may have changed since the filing date. 13F data is most useful when analyzed alongside other signals such as insider transactions, analyst ratings, and fundamental trends.
Related Tools: Insider Trades Tracker | View PG Stock Page
Frequently Asked Questions
What is a 13F filing?
A 13F filing is a quarterly SEC report required for institutional managers with over $100 million in assets. It discloses equity holdings, providing transparency into how firms like Pacer Advisors, Inc. position their portfolios.
How can I track institutional ownership of PG?
View all institutional holders on our PG institutional ownership page.