T. Rowe Price Investment Management, Inc., a registered investment adviser, initiated a new position in Planet Fitness, Inc. (NYSE:PLNT) during Q4 2025, according to its most recent 13F filing with the Securities and Exchange Commission.
The institutional investor purchased 9,236,173 shares of the Consumer Cyclical company, valued at approximately $1.0B as of the filing date.
Planet Fitness, Inc.'s stock currently trades at $80.20 with a market capitalization of $9.1B.