Benzinga · Aug 25, 2026
UBS Maintains Neutral on Rush Enterprises, Raises Price Target to $85
UBS analyst Avinatan Jaroslawicz maintains Rush Enterprises (NASDAQ:RUSHA) with a Neutral and raises the price target from $78 to $85.
RU
NASDAQ · RUSHA
Rush Enterprises, Inc.
Consumer Cyclical · Auto - Dealerships
$49.27
Down-$0.26 (-0.53%)
Updated Sep 17, 2026, 1:32 AM
SID Score
4.6/10
Composite research score
Smart Money
58/100
Neutral
- Market cap
- 4.53B
- P/E ratio
- 16.89
- Dividend yield
- 1.50%
- 52-week range
- $45.67 – $83.61
- Volume
- 713.02K
- Avg. volume
- 571.17K
Price performance
RUSHA price history
1M range · 19 trading sessions · Daily adjusted prices
RUSHA closed at $49.27 after 19 trading sessions, down 37.10% for the selected period.
- Last close
- $49.27
- Period change
- -37.10%
- Period low
- $48.19
- Period high
- $78.78
Daily close
View OHLC price history
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Sep 15, 2026 | $48.56 | $49.485 | $48.09 | $49.27 | 713.02K |
| Sep 14, 2026 | $47.96 | $48.76 | $47.83 | $48.63 | 1.23M |
| Sep 11, 2026 | $48.91 | $49.605 | $48.29 | $48.31 | 521.08K |
| Sep 10, 2026 | $48.89 | $49.04 | $48.02 | $48.19 | 523.12K |
| Sep 9, 2026 | $49.20 | $49.46 | $48.875 | $49.34 | 436.79K |
| Sep 8, 2026 | $50.40 | $50.72 | $49.54 | $49.80 | 493.28K |
| Sep 4, 2026 | $49.57 | $51.04 | $49.57 | $50.95 | 369.93K |
| Sep 3, 2026 | $49.83 | $50.32 | $49.05 | $50.11 | 434.48K |
| Sep 2, 2026 | $48.62 | $49.81 | $48.46 | $49.325 | 698.69K |
| Sep 1, 2026 | $50.99 | $52.20 | $48.175 | $48.75 | 728.45K |
| Aug 31, 2026 | $50.8467 | $51.4733 | $50.835 | $51.22 | 460.39K |
| Aug 28, 2026 | $51.3867 | $51.4333 | $50.56 | $50.8467 | 476.55K |
| Aug 27, 2026 | $50.92 | $51.2867 | $50.5467 | $51.08 | 496.45K |
| Aug 26, 2026 | $51.7267 | $52.2113 | $51.22 | $51.3133 | 357.82K |
| Aug 25, 2026 | $78.92 | $78.92 | $76.03 | $77.11 | 281.31K |
| Aug 24, 2026 | $79.27 | $79.79 | $77.70 | $78.73 | 250.54K |
| Aug 21, 2026 | $77.45 | $79.01 | $76.94 | $78.78 | 390.42K |
| Aug 20, 2026 | $77.48 | $78.5599 | $76.51 | $77.11 | 385.2K |
| Aug 19, 2026 | $80.42 | $80.525 | $78.285 | $78.33 | 373.89K |
Latest RUSHA news
The latest Smart Investors Daily articles mentioning RUSHA.
Stock researchCompany · Overview
RUSHA research
Overview
Company profile and research snapshot.
Company profile
Rush Enterprises Inc is a full-service, integrated retailer of commercial vehicles and related services. The company operates in a single segment; Truck Segment includes the operation of a network of commercial vehicle dealerships under the name Rush Truck Centers. It sells commercial vehicles manufactured by Peterbilt, International, Hino, Ford, Isuzu, IC Bus, and Blue Bird and also provides one-stop service for the needs of commercial vehicle customers, including retail sales of new and used commercial vehicles, aftermarket parts sales, service and repair facilities, financing, leasing and rental, and insurance products. The company's business is concentrated in the United States and Ontario, Canada commercial vehicle markets and related aftermarkets.
Visit company websiteAnalyst outlook
Consensus and target data currently published for this company.
- Consensus
- —
- Average target
- $46.56
- Implied upside
- —
- Analysts
- —
| Date | Firm | Rating | Target |
|---|---|---|---|
| Aug 25, 2026 | UBS | Neutral | — |
| Jul 30, 2026 | Stephens & Co. | Overweight | — |
| May 19, 2026 | Stephens & Co. | Overweight | — |
| Apr 30, 2026 | Stephens & Co. | Overweight | — |
| Apr 29, 2026 | UBS | Neutral | — |
News briefing
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Benzinga · Aug 6, 2026
Michael McRoberts Takes Money Off The Table, Sells $529K In Rush Enterprises Stock
A substantial insider sell was reported on August 5, by Michael McRoberts, Board Member at Rush Enterprises (NASDAQ:RUSHA), based on the recent SEC filing. What Happened: After conducting a thorough analysis, McRoberts
Benzinga · Jul 30, 2026
Stephens & Co. Maintains Overweight on Rush Enterprises, Raises Price Target to $95
Stephens & Co. analyst Brady Lierz maintains Rush Enterprises (NASDAQ:RUSHA) with a Overweight and raises the price target from $90 to $95.
ChartMill · Jul 28, 2026
Rush Enterprises (RUSHA): Dividend Stock Rewards with Stock Split and In-Line Earnings
Rush Enterprises reports in-line Q2 results, announces 3-for-2 stock split and $0.14 dividend, driving nearly 2% after-hours gain.
AI research layers
Interpretive context generated from the platform’s current data sources.
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