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Smart Investors Daily
TR

NASDAQ · TRIP

Tripadvisor, Inc.

Consumer Cyclical · Travel Services

$8.68

Up+$0.04 (+0.44%)

Updated Oct 12, 2026, 5:51 PM

SID Score

4.0/10

Composite research score

Smart Money

—

Institutional and insider signal

Market cap
1.8B
P/E ratio
22.6
Dividend yield
0.00%
52-week range
$8.02 – $17.82
Volume
2.99M
Avg. volume
2.52M

Price performance · TRIP

TRIP price history

1M range · 20 trading sessions · Daily adjusted prices

Prices through Oct 9, 2026

TRIP closed at $8.68 after 20 trading sessions, down 6.01% for the selected period.

Last close
$8.68
Period change
-6.01%
Period low
$8.04
Period high
$9.23
Daily close
View OHLC price history
TRIP OHLC price history, latest 40 sessions
DateOpenHighLowCloseVolume
Oct 9, 2026$9.03$9.03$8.585$8.6752.99M
Oct 8, 2026$8.63$8.995$8.63$8.963.91M
Oct 7, 2026$8.53$8.835$8.47$8.633M
Oct 6, 2026$8.855$8.855$8.41$8.522.52M
Oct 5, 2026$8.59$8.81$8.51$8.793.61M
Oct 2, 2026$8.40$8.56$8.22$8.512.28M
Oct 1, 2026$8.43$8.51$8.25$8.3753.16M
Sep 30, 2026$8.44$8.60$8.315$8.373.23M
Sep 29, 2026$8.42$8.42$8.2149$8.403.21M
Sep 28, 2026$8.38$8.43$8.15$8.414.35M
Sep 25, 2026$8.47$8.8299$8.34$8.413.71M
Sep 24, 2026$8.06$8.645$8.06$8.526.99M
Sep 23, 2026$8.45$8.48$8.02$8.046.29M
Sep 22, 2026$8.99$8.99$8.50$8.556.24M
Sep 21, 2026$8.92$9.00$8.73$8.804.38M
Sep 18, 2026$8.90$9.175$8.79$8.844.58M
Sep 17, 2026$9.03$9.06$8.81$8.874.18M
Sep 16, 2026$8.99$9.03$8.79$8.942.08M
Sep 15, 2026$9.17$9.18$8.965$9.013.13M
Sep 14, 2026$9.20$9.365$8.965$9.234.29M

Latest TRIP news

The latest Smart Investors Daily articles mentioning TRIP.

TRIP research

Overview

Company profile and research snapshot.

Company profile

Tripadvisor is the world's leading travel metasearch company. Its platform offers 1 billion reviews and information on several million accommodations, restaurants, experiences, airlines, and cruises. In 2024, 52% of revenue came from the company's core Brand Tripadvisor segment, which includes hotel revenue generated through advertising on its metasearch platform. Viator, its experiences brand, was 46% of revenue in 2024, and TheFork, its dining brand, represented 10% of sales (about 8% of revenue were intersegment, which are eliminated from consolidated revenue).

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Analyst outlook

Consensus and target data currently published for this company.

Consensus
—
Average target
$16.44
Implied upside
—
Analysts
—
TRIP recent ratings
DateFirmRatingTarget
Aug 11, 2026UBSNeutral—
Aug 10, 2026B. Riley SecuritiesNeutral—
Aug 7, 2026JP MorganUnderweight—
Aug 7, 2026Cantor FitzgeraldUnderweight—
Jul 30, 2026UBSNeutral—
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News briefing

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Yahoo · Sep 30, 2026

Here is Why Tripadvisor (TRIP) is a Bad Investment at Today’s Price

Tripadvisor, Inc. (NASDAQ:TRIP) is a website almost everyone planning a trip has used, and almost nobody owns. The brand is famous. The stock is not. The shares closed Monday at $8.41, roughly half what they were worth a year ago, and they trade at about half of annual sales. That is the kind of pricing […]

Yahoo · Sep 24, 2026

Is Booking's Slowdown A Pause Or Its New Pace?

Booking (BKNG) turns 35% of its sales into operating profit, against 18.6% for the S&P 500. Yet its stock lost 29% in the year to September 23, 2026, while the index returned 13%. Booking expects third-quarter 2026 revenue to grow just 4% to 6%. The question you face is whether that slower growth is a pause or Booking's new pace. Start with what the current price already asks you to pay.

Yahoo · Sep 23, 2026

Tripadvisor (TRIP) Stock May Be Below Fair Value On Sales Alone

Tripadvisor has seen a steep share price reset in recent years, which puts an uncomfortable spotlight on a simple question for investors. Is the current US$8.55 price tag properly backed by the travel platform's ability to generate sales? The stock has declined 75.5% over the past 5 years, which raises the question of how much of Tripadvisor's revenue power is still being recognised in the valuation. The business model still leans heavily on converting online traffic into booking and...

AI research layers

Interpretive context generated from the platform’s current data sources.

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