Yahoo · Sep 11, 2026
3 Reasons to Sell CHH and 1 Stock to Buy Instead
Since March 2026, Choice Hotels has been in a holding pattern, floating around $98.21. The stock also fell short of the S&P 500’s 12.7% gain during that period.
NASDAQ · CHH
Choice Hotels International, Inc.
Consumer Cyclical · Travel Lodging
$98.19
Up+$0.77 (+0.79%)
Updated Sep 17, 2026, 10:27 AM
SID Score
5.2/10
Composite research score
Smart Money
58/100
Neutral
- Market cap
- 4.12B
- P/E ratio
- 10.74
- Dividend yield
- 1.17%
- 52-week range
- $84.04 – $123.82
- Volume
- 566.68K
- Avg. volume
- 690.53K
Price performance
CHH price history
1M range · 20 trading sessions · Daily adjusted prices
CHH closed at $98.19 after 20 trading sessions, down 10.09% for the selected period.
- Last close
- $98.19
- Period change
- -10.09%
- Period low
- $96.54
- Period high
- $111.12
Daily close
View OHLC price history
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Sep 16, 2026 | $97.39 | $99.575 | $97.285 | $98.19 | 566.68K |
| Sep 15, 2026 | $96.85 | $99.55 | $95.90 | $97.42 | 690.37K |
| Sep 14, 2026 | $97.27 | $97.805 | $95.77 | $96.54 | 542.13K |
| Sep 11, 2026 | $98.87 | $100.225 | $96.725 | $96.77 | 456.83K |
| Sep 10, 2026 | $100.50 | $101.305 | $97.99 | $98.23 | 618.07K |
| Sep 9, 2026 | $99.25 | $100.61 | $98.43 | $99.61 | 463.86K |
| Sep 8, 2026 | $100.42 | $101.9251 | $99.50 | $100.01 | 769.37K |
| Sep 4, 2026 | $99.15 | $100.85 | $98.83 | $100.62 | 467.39K |
| Sep 3, 2026 | $100.39 | $100.90 | $98.33 | $99.40 | 444.73K |
| Sep 2, 2026 | $98.96 | $101.21 | $98.28 | $100.40 | 416.83K |
| Sep 1, 2026 | $102.80 | $103.62 | $97.91 | $98.12 | 746.49K |
| Aug 31, 2026 | $107.16 | $107.925 | $102.60 | $103.36 | 637.31K |
| Aug 28, 2026 | $109.73 | $110.55 | $107.40 | $108.86 | 435.52K |
| Aug 27, 2026 | $108.73 | $110.86 | $108.28 | $108.54 | 423.12K |
| Aug 26, 2026 | $110.39 | $111.00 | $108.44 | $109.86 | 375K |
| Aug 25, 2026 | $111.71 | $112.14 | $108.87 | $110.25 | 526.86K |
| Aug 24, 2026 | $110.42 | $111.42 | $107.875 | $111.12 | 285.55K |
| Aug 21, 2026 | $109.50 | $110.35 | $107.8675 | $109.62 | 446.32K |
| Aug 20, 2026 | $108.72 | $110.615 | $108.72 | $109.25 | 385.31K |
| Aug 19, 2026 | $108.00 | $110.93 | $108.00 | $109.21 | 623.9K |
Latest CHH news
The latest Smart Investors Daily articles mentioning CHH.
Stock researchCompany · Overview
CHH research
Overview
Company profile and research snapshot.
Company profile
At year-end 2024, Choice Hotels operated 654,000 rooms across the economy, midscale, upscale, and extended-stay segments. Comfort Inn and Comfort Suites are the largest brands (26% of the company's total domestic rooms), while Ascend and Cambria (10%) are newer lifestyle and select-service brands. Choice closed on its Radisson acquisition in August 2022, which added about 70,000 rooms. Franchises account for 100% of total revenue, and the United States represented 78% of total rooms in 2024.
Visit company websiteAnalyst outlook
Consensus and target data currently published for this company.
- Consensus
- Hold
- Average target
- $103.00
- Implied upside
- —
- Analysts
- 23
| Date | Firm | Rating | Target |
|---|---|---|---|
| Sep 10, 2026 | Truist Securities | Buy | — |
| Aug 28, 2026 | UBS | Neutral | — |
| Aug 27, 2026 | Mizuho | Neutral | — |
| Aug 18, 2026 | Morgan Stanley | Underweight | — |
| Aug 11, 2026 | Susquehanna | Neutral | — |
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Benzinga · Sep 10, 2026
Truist Securities Maintains Buy on Choice Hotels Intl, Raises Price Target to $129
Truist Securities analyst Patrick Scholes maintains Choice Hotels Intl (NYSE:CHH) with a Buy and raises the price target from $128 to $129.
SeekingAlpha · Sep 9, 2026
Choice Hotels International, Inc. (CHH) Presents at Bank of America Gaming and Lodging Conference 2026 Transcript
Yahoo · Sep 9, 2026
What Makes Choice Hotels International (CHH) an Attractive Investment Bet?
Baron Capital’s Baron Generational Growth Fund® declined 2.51% for the quarter ended June 30, 2026, trailing the Russell 2000 Growth Index (25.71%) and Russell 3000 Index (15.44%). The letter can be downloaded here. Although the Fund maintains strong underlying earnings growth and solid portfolio fundamentals, returns were impacted by valuation compression as investors shifted towards […]
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