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NASDAQ · HAS

Hasbro, Inc.

Consumer Cyclical · Leisure

$92.38

Up+$2.84 (+3.17%)

Updated Oct 6, 2026, 6:41 AM

SID Score

5.8/10

Composite research score

Smart Money

58/100

Neutral

Market cap
11.78B
P/E ratio
-21.11
Dividend yield
3.03%
52-week range
$75.19 – $106.98
Volume
2.13M
Avg. volume
1.81M

Price performance · HAS

HAS price history

1M range · 20 trading sessions · Daily adjusted prices

Prices through Oct 5, 2026

HAS closed at $92.38 after 20 trading sessions, up 2.29% for the selected period.

Last close
$92.38
Period change
+2.29%
Period low
$86.52
Period high
$92.38
Daily close
View OHLC price history
HAS OHLC price history, latest 40 sessions
DateOpenHighLowCloseVolume
Oct 5, 2026$89.65$92.43$89.65$92.382.13M
Oct 2, 2026$90.095$90.845$89.33$89.541.82M
Oct 1, 2026$87.68$91.62$86.85$89.983.38M
Sep 30, 2026$88.26$89.29$87.60$87.681.29M
Sep 29, 2026$89.75$90.09$87.57$88.261.77M
Sep 28, 2026$87.56$90.60$87.34$89.451.82M
Sep 25, 2026$87.10$88.30$86.57$88.091.56M
Sep 24, 2026$86.73$87.67$85.37$86.811.69M
Sep 23, 2026$86.32$86.84$85.40$86.521.99M
Sep 22, 2026$89.03$89.66$86.90$86.912.64M
Sep 21, 2026$87.26$88.39$86.35$87.721.46M
Sep 18, 2026$88.76$88.80$87.02$87.573.86M
Sep 17, 2026$90.74$90.74$88.74$88.761.11M
Sep 16, 2026$90.38$91.59$88.865$89.301.39M
Sep 15, 2026$90.76$91.02$89.22$90.211.53M
Sep 14, 2026$91.47$92.51$90.74$90.76952.71K
Sep 11, 2026$91.66$93.025$91.39$91.541.07M
Sep 10, 2026$88.70$90.20$87.72$90.161.49M
Sep 9, 2026$89.68$90.47$88.87$88.971.14M
Sep 8, 2026$91.915$92.08$89.21$90.312.17M

Latest HAS news

The latest Smart Investors Daily articles mentioning HAS.

HAS research

Overview

Company profile and research snapshot.

Company profile

Hasbro is a branded play company providing children and families around the world with entertainment offerings based on a world-class brand portfolio. From toys and games to television programming, motion pictures, and a licensing program, Hasbro reaches customers by leveraging its well-known brands such as Transformers, Nerf, and Magic: The Gathering. The firm acquired EOne in 2019, bolting on popular family properties like Peppa Pig and PJ Masks, and since has divested noncore lines from the tie-up. Furthermore, the addition of Dungeons & Dragons Beyond in 2022, offers the firm access to 19 million digital tabletop players.

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Analyst outlook

Consensus and target data currently published for this company.

Consensus
—
Average target
$89.33
Implied upside
—
Analysts
—
HAS recent ratings
DateFirmRatingTarget
Aug 20, 2026Wells FargoEqual-Weight—
Jul 23, 2026Argus ResearchBuy—
Jul 22, 2026DA DavidsonNeutral—
Jul 22, 2026JP MorganOverweight—
Jul 16, 2026JefferiesBuy—
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News briefing

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Yahoo · Feb 25, 2026

Hasbro Leans On Harry Potter Deal And Toy Fair To Bridge Valuation Gap

Hasbro (NasdaqGS:HAS) announced a multi-year licensing partnership with Warner Bros. for Harry Potter. The company showcased new toy products and technology at the North American International Toy Fair. Hasbro also introduced inclusivity focused toys and brand collaborations across several core franchises. For a company built around branded entertainment and play, Hasbro (NasdaqGS:HAS) is leaning further into well known worlds and fan communities. The new Harry Potter agreement with Warner...

AI research layers

Interpretive context generated from the platform’s current data sources.

No results

AI research layers have not been published yet.