Skip to main content
Smart Investors Daily
PepsiCo, Inc. logo

NASDAQ · PEP

PepsiCo, Inc.

Consumer Defensive · Beverages - Non-Alcoholic

$125.71

Down-$1.98 (-1.58%)

Updated Oct 7, 2026, 10:32 PM

SID Score

5.3/10

Composite research score

Smart Money

65/100

Neutral

Market cap
203.81B
P/E ratio
28.25
Dividend yield
4.47%
52-week range
$124.22 – $171.48
Volume
10.04M
Avg. volume
7.38M

Price performance · PEP

PEP price history

1M range · 21 trading sessions · Daily adjusted prices

Prices through Oct 6, 2026

PEP closed at $125.71 after 21 trading sessions, down 9.20% for the selected period.

Last close
$125.71
Period change
-9.20%
Period low
$125.60
Period high
$138.45
Daily close
View OHLC price history
PEP OHLC price history, latest 40 sessions
DateOpenHighLowCloseVolume
Oct 6, 2026$125.66$127.21$124.625$125.7110.04M
Oct 5, 2026$125.85$126.05$124.215$125.658.83M
Oct 2, 2026$125.96$126.30$125.16$125.896.09M
Oct 1, 2026$126.94$127.31$125.525$125.608.54M
Sep 30, 2026$128.90$129.98$126.70$126.729.81M
Sep 29, 2026$126.51$128.94$126.42$128.698.42M
Sep 28, 2026$127.48$128.75$126.721$128.507.51M
Sep 25, 2026$127.75$128.72$126.90$128.636.71M
Sep 24, 2026$131.02$131.19$128.11$128.159.64M
Sep 23, 2026$131.085$131.39$129.215$130.188.18M
Sep 22, 2026$130.41$131.41$129.93$131.197.75M
Sep 21, 2026$129.65$130.22$127.98$129.5912.01M
Sep 18, 2026$132.21$132.30$129.55$129.7523.54M
Sep 17, 2026$134.78$134.91$132.93$133.6610.56M
Sep 16, 2026$135.415$136.05$134.235$134.346.89M
Sep 15, 2026$135.765$136.03$134.75$135.508.18M
Sep 14, 2026$138.00$138.80$136.145$136.3410.76M
Sep 11, 2026$137.31$137.49$136.04$136.328.77M
Sep 10, 2026$137.50$137.79$136.48$136.657.45M
Sep 9, 2026$138.01$138.12$136.33$136.697.37M
Sep 8, 2026$137.00$138.98$137.00$138.4510.09M

Latest PEP news

The latest Smart Investors Daily articles mentioning PEP.

PEP research

Overview

Company profile and research snapshot.

Company profile

PepsiCo is a global leader in snacks and beverages, owning well-known household brands including Pepsi, Mountain Dew, Gatorade, Lay's, Cheetos, and Doritos, among others. The company dominates the global savory snacks market and also ranks as the second-largest beverage provider in the world (behind Coca-Cola) with diversified exposure to carbonated soft drinks, or CSD, as well as water, sports, and energy drink offerings. Convenience foods account for approximately 58% of its total revenue, with beverages making up the rest. Pepsi owns the bulk of its manufacturing and distribution capacity in the US, but uses bottlers overseas for beverages. International markets made up 40% of both total sales and operating profits in 2024.

Visit company website

Analyst outlook

Consensus and target data currently published for this company.

Consensus
Hold
Average target
$158.33
Implied upside
—
Analysts
16
PEP recent ratings
DateFirmRatingTarget
Oct 6, 2026RBC CapitalSector Perform—
Oct 5, 2026Wells FargoEqual-Weight—
Oct 2, 2026UBSBuy—
Oct 1, 2026BarclaysEqual-Weight—
Sep 30, 2026Evercore ISI GroupIn-Line—
Open full forecast

News briefing

Generated Oct 7, 2026, 7:15 PM

Why Is PEP Down Today?

PepsiCo shares declined 1.21% today as investors digest mixed signals ahead of Q3 earnings, including a cautious analyst downgrade that tempered enthusiasm around the beverage giant's recent operational expansions. The pullback appears to reflect profit-taking and realistic expectations for a 'soft' September quarter, despite the company's steady dividend appeal and strategic market reach improvements.

    Bottom line: PepsiCo's 1.21% decline appears driven by realistic Q3 earnings expectations and an analyst downgrade rather than fundamental deterioration, as evidenced by positive strategic developments like market expansion and regulatory victories. While near-term softness may pressure results, the company's strong dividend, geographic diversification, and long-term growth prospects make this pullback potentially attractive for income-focused and buy-and-hold investors ahead of the October 8 earnings announcement.

    Yahoo · Oct 7, 2026

    PepsiCo (PEP) Expanded Its Bottling Reach To 17 Markets

    PepsiCo (NasdaqGS:PEP) expanded its bottling reach as Carlsberg moved to add Georgia and Armenia to their partnership coverage. The extension comes through new Carlsberg acquisitions, taking its PepsiCo bottling footprint to 17 markets across Eastern Europe and Central Asia. The enlarged Carlsberg partnership deepens PepsiCo’s use of regional bottlers for soft drink distribution outside its home market. The Carlsberg move into Georgia and Armenia with PepsiCo bottling rights fits into a...

    AI research layers

    Interpretive context generated from the platform’s current data sources.

    PepsiCo Stock Performance

    PepsiCo shares closed at $125.71, gaining 0.59% on the session, though the stock remains under significant medium- and long-term pressure. Per SID market data, PEP has declined 10.26% over the past month, 13.33% over the trailing three months, and 14.55% over the past year, reflecting sustained selling pressure across the Consumer Defensive sector. The stock is trading well below both its 50-day moving average of $136.77 and its 200-day moving average of $150.04, according to Massive/Polygon technical indicators, confirming a firmly bearish trend structure. The 14-day relative strength index has fallen to 17.1, placing PEP deep into oversold territory and among the most technically distressed readings in its recent history. PepsiCo's market capitalization currently stands at approximately $203.8 billion, with average daily volume of roughly 7.38 million shares. The stock's beta of 0.421 indicates historically low volatility relative to the broader market.

    PepsiCo Valuation Analysis

    PepsiCo currently trades at a price-to-earnings ratio of 28.25, according to SID market data, a level that remains elevated relative to the broader Consumer Defensive sector despite the stock's significant price decline over the past year. The company's price-to-book ratio stands at 10.52, reflecting the capital-light, brand-heavy nature of PepsiCo's asset base per SEC filings. Notably, the PEG ratio registers at negative 6.76, indicating that consensus earnings growth expectations have turned negative, raising questions about the sustainability of the current earnings multiple. PepsiCo's dividend yield has risen to approximately 3.77% as the share price has fallen, representing one of the higher yields in the company's recent history. This yield expansion may attract income-oriented investors, though the negative PEG ratio suggests that earnings headwinds could challenge dividend coverage ratios going forward if growth does not stabilize.

    Smart Money Activity for PEP

    PepsiCo's composite smart money score stands at 42 out of 100 with a neutral signal, according to SID market data, reflecting a mixed picture across institutional and insider tracking metrics. The institutional component scores a perfect 25 out of 25, indicating robust institutional ownership and positioning among major fund managers per 13F institutional filings. In contrast, the insider score registers at 0 out of 25, despite notable recent activity. SEC Form 4 filings reveal 20 insider transactions over the past 90 days, all of which were classified as purchases with zero insider sales recorded during the period. This all-buy pattern from corporate insiders is a potentially significant datapoint amid the stock's 14.55% year-over-year decline. Dark pool activity scored 12.5 out of 25, suggesting moderate off-exchange interest, while congressional trading activity registered at just 4.7 out of 25, indicating minimal legislative-linked positioning in PEP shares. The divergence between strong institutional conviction and the low composite score warrants continued monitoring.

    PepsiCo Earnings Outlook

    PepsiCo's most recent reported quarter, filed in April 2026, showed earnings per share of $1.61, beating the consensus analyst estimate of $1.55 by $0.06, according to company earnings reports. The following quarter reported in July 2026 delivered EPS of $2.20, narrowly missing the $2.21 estimate by one cent. Looking ahead, analysts project EPS of $2.24 for the quarter reporting in February 2026 and $2.29 for the October 2026 period, per consensus analyst estimates. The sequential earnings trajectory reflects the typical seasonality in PepsiCo's business, with stronger results expected in the summer and fall quarters driven by higher beverage consumption. The slight miss in the July quarter, though marginal, contributed to negative sentiment amid the broader stock decline. Investors will be closely watching whether management guidance at the next earnings release addresses the growth deceleration implied by the company's negative PEG ratio of negative 6.76.

    Wall Street Analyst Ratings for PEP

    Recent Wall Street coverage of PepsiCo reflects a predominantly neutral stance, per SID consensus data. In early October 2026, RBC Capital reiterated its Sector Perform rating, Wells Fargo maintained its Equal-Weight designation, and Barclays held its Equal-Weight rating, according to Wall Street analyst reports. Evercore ISI Group also reiterated an In-Line rating on September 30, 2026. UBS stands as the notable outlier among recent coverage, maintaining a Buy rating as of October 2, 2026, suggesting the firm sees value at current depressed levels. The clustering of hold-equivalent ratings from four of five covering analysts indicates Wall Street broadly views PEP as fairly valued despite the steep 14.55% year-over-year decline. No analysts have issued downgrades to underperform or sell in recent weeks, nor have any firms upgraded their stance, suggesting a wait-and-see posture ahead of the next earnings cycle. The consensus positioning reflects uncertainty around near-term growth catalysts for the Consumer Defensive giant.