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Smart Investors Daily
RE

NASDAQ · REAL

The RealReal, Inc.

Consumer Cyclical · Luxury Goods

$10.94

Up+$0.58 (+5.27%)

Updated Aug 14, 2026, 4:30 PM

SID Score

5.0/10

Composite research score

Smart Money

62/100

Neutral

Market cap
4.14B
P/E ratio
-57.89
Dividend yield
0.00%
52-week range
$8.05 – $13.82
Volume
2.66M
Avg. volume
3.77M

Price performance

REAL price history

1M range · 21 trading sessions · Daily adjusted prices

REAL closed at $10.94 after 21 trading sessions, down 4.04% for the selected period.

Last close
$10.94
Period change
-4.04%
Period low
$10.94
Period high
$12.77
Daily close
View OHLC price history
REAL OHLC price history, latest 40 sessions
DateOpenHighLowCloseVolume
Aug 13, 2026$11.28$11.28$10.87$10.942.66M
Aug 12, 2026$11.80$11.85$11.14$11.172.49M
Aug 11, 2026$11.98$12.24$11.77$11.802.32M
Aug 10, 2026$12.30$12.63$11.85$11.914.21M
Aug 7, 2026$13.62$13.82$12.21$12.3012.13M
Aug 6, 2026$12.44$12.94$12.04$12.777.1M
Aug 5, 2026$12.92$13.16$12.415$12.653.46M
Aug 4, 2026$12.76$13.09$12.64$12.722.84M
Aug 3, 2026$12.29$12.645$12.29$12.532.04M
Jul 31, 2026$12.15$12.27$11.87$12.091.83M
Jul 30, 2026$11.70$12.155$11.53$11.912.73M
Jul 29, 2026$11.85$12.355$11.60$11.692.25M
Jul 28, 2026$11.64$11.98$11.26$11.932.67M
Jul 27, 2026$11.39$11.83$11.29$11.662.66M
Jul 24, 2026$11.44$11.74$11.02$11.131.25M
Jul 23, 2026$11.06$11.40$10.855$11.373.1M
Jul 22, 2026$11.95$11.95$11.215$11.372.96M
Jul 21, 2026$11.51$12.00$11.509$11.923.77M
Jul 20, 2026$11.42$11.58$11.12$11.512.15M
Jul 17, 2026$11.18$11.73$11.09$11.212.13M
Jul 16, 2026$11.15$11.68$11.15$11.403.82M

Latest REAL news

The latest Smart Investors Daily articles mentioning REAL.

REAL research

Overview

Company profile and research snapshot.

Company profile

The RealReal is the largest pure-play luxury resale platform in the US, generating $1.8 billion in 2024 gross merchandise volume and addressing a niche (personal luxury resale) that had previously been serviced by inefficient upscale boutiques and local pawn shops. The company generates revenue via consignment and first-party sales on its online marketplace, and through a small volume of direct sales. With a hands-on approach that actively sources inventory and authenticates every item on its platform, The RealReal is able to justify much higher take rates than peers, working out to roughly 36% of net merchandise value in 2024, which excludes returns, cancellations, and first-party sales.

Visit company website

Analyst outlook

Consensus and target data currently published for this company.

Consensus
Average target
$14.75
Implied upside
Analysts
REAL recent ratings
DateFirmRatingTarget
Aug 7, 2026UBSNeutral
Jun 3, 2026BTIGBuy
May 8, 2026UBSNeutral
May 8, 2026BTIGBuy
Feb 27, 2026BairdNeutral
Open full forecast

News briefing

No generated briefing is available yet.

AI research layers

Interpretive context generated from the platform’s current data sources.

No results

AI research layers have not been published yet.