NYSE · BARK
Consumer Cyclical · Specialty Retail
$10.19
Up+$0.06 (+0.59%)
Updated Aug 25, 2026, 10:10 AM
SID Score
6.0/10
Composite research score
Smart Money
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Institutional and insider signal
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The latest Smart Investors Daily articles mentioning BARK.
BARK research
Company profile and research snapshot.
BARK Inc is a vertically integrated, omnichannel brand serving dogs across two key categories: toys & accessories and consumables. It serves dogs nationwide with monthly subscription services, BarkBox and Super Chewer; e-commerce experience on BarkShop.com; custom collections via its retail partner network, including Target and Amazon; wellness products that meet dogs' needs with BARK Bright; and a personalized meal delivery service for dogs BARK Eats. The company's reportable segments are; Direct to Consumer (D2C), and Commerce. The majority of its revenue is generated from the Direct to Consumer segment which derives revenue from the sale of toys & accessories and consumables through BarkBox, Super Chewer, and the company's consumables website.
Visit company websiteConsensus and target data currently published for this company.
| Date | Firm | Rating | Target |
|---|---|---|---|
| Jun 10, 2026 | Lake Street | Buy | — |
| Apr 2, 2026 | Canaccord Genuity | Hold | — |
| Jun 5, 2025 | Jefferies | Buy | — |
| Jun 5, 2025 | Canaccord Genuity | Hold | — |
| Jan 3, 2025 | Citigroup | Buy | — |
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Yahoo · Aug 17, 2026
The stocks in this article have caught Wall Street’s attention in a big way, with price targets implying returns above 20%. But investors should take these forecasts with a grain of salt because analysts typically say nice things about companies so their firms can win business in other product lines like M&A advisory.
Yahoo · Aug 15, 2026
Bark’s second quarter saw revenue decline sharply from the prior year, but sales still edged above Wall Street’s expectations. Management attributed the quarter’s results to improved subscriber retention, disciplined marketing spend, and better-than-expected performance in its retail commerce channels. CEO Matt Meeker noted strength in Bark’s direct-to-consumer metrics, including a notable improvement in average order value and lifetime value per subscriber. The company’s gross margin also benef
Yahoo · Aug 10, 2026
Shares of pet products provider Bark (NYSE:BARK) jumped 17.4% in the afternoon session after it reported mixed second-quarter 2026 results, where improving profitability appeared to outweigh a decline in year-over-year revenue and a weaker-than-expected sales forecast. Investors focused on the company's increased efficiency rather than the 23.4% year-over-year drop in revenue to $78.82 million. Bark’s operating margin turned positive at 0.1%, a significant improvement from negative 8.1% in the s
Yahoo · Aug 7, 2026
BARK (NYSE:BARK) reported fiscal first-quarter 2027 revenue at the high end of its guidance range, while management pointed to improving subscriber retention, higher average order values and expected growth in its commerce business heading into the holiday season. Revenue totaled $78.8 million, com
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The latest Smart Investors Daily articles mentioning BARK.
