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NYSE · GOOG

Alphabet Inc.

Technology · Internet Content & Information

$342.88

Up+$5.17 (+1.53%)

Updated Aug 29, 2026, 9:41 PM

SID Score

6.5/10

Composite research score

Smart Money

46/100

Neutral

Market cap
3.79T
P/E ratio
30.4
Dividend yield
0.24%
52-week range
$271.54 – $404.47
Volume
17.84M
Avg. volume
23.39M

Price performance

GOOG price history

1M range · 21 trading sessions · Daily adjusted prices

GOOG closed at $342.88 after 21 trading sessions, down 3.86% for the selected period.

Last close
$342.88
Period change
-3.86%
Period low
$337.71
Period high
$375.35
Daily close
View OHLC price history
GOOG OHLC price history, latest 40 sessions
DateOpenHighLowCloseVolume
Aug 28, 2026$337.61$345.43$337.28$342.8817.84M
Aug 27, 2026$336.30$338.81$335.40$337.7117.94M
Aug 26, 2026$343.18$343.1911$337.01$339.1016.18M
Aug 25, 2026$345.97$346.70$342.145$343.3414.03M
Aug 24, 2026$340.74$348.08$339.62$344.5916.45M
Aug 21, 2026$340.28$343.29$337.81$341.7515.36M
Aug 20, 2026$339.69$340.80$336.17$338.2014.19M
Aug 19, 2026$339.81$343.56$338.05$341.7013.36M
Aug 18, 2026$339.895$342.39$337.52$341.2814.25M
Aug 17, 2026$344.06$345.05$339.57$341.4512.61M
Aug 14, 2026$344.26$348.06$342.07$343.5410.95M
Aug 13, 2026$344.57$345.83$342.40$343.9415M
Aug 12, 2026$345.33$345.50$339.82$342.3715.61M
Aug 11, 2026$354.00$355.00$342.57$343.0018.39M
Aug 10, 2026$354.24$355.93$351.47$355.8412.79M
Aug 7, 2026$355.28$357.55$352.82$353.4714.52M
Aug 6, 2026$358.792$361.96$355.83$356.6216.51M
Aug 5, 2026$380.00$381.81$355.16$360.1329.44M
Aug 4, 2026$366.52$377.669$366.16$375.3519.98M
Aug 3, 2026$365.30$376.10$363.26$372.4727.17M
Jul 31, 2026$340.07$358.88$339.16$356.6530.51M

Latest GOOG news

The latest Smart Investors Daily articles mentioning GOOG.

GOOG research

Overview

Company profile and research snapshot.

Company profile

Alphabet is a holding company that wholly owns internet giant Google. The California-based company derives slightly less than 90% of its revenue from Google services, the vast majority of which is advertising sales. Alongside online ads, Google services houses sales stemming from Google's subscription services (YouTube TV and YouTube Music, among others), platforms (sales and in-app purchases on Play Store), and devices (Chromebooks, Pixel smartphones, and smart home products such as Chromecast). Google's cloud computing platform accounts for roughly 10% of Alphabet's revenue. The firm's investments in up-and-coming technologies such as self-driving cars (Waymo), health (Verily), and internet access (Google Fiber) make up the rest.

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Analyst outlook

Consensus and target data currently published for this company.

Consensus
Buy
Average target
$329.13
Implied upside
Analysts
40
GOOG recent ratings
DateFirmRatingTarget
Jul 23, 2026Roth CapitalBuy
Jul 23, 2026RBC CapitalOutperform
Jul 23, 2026DA DavidsonNeutral
Jul 23, 2026BMO CapitalOutperform
Jul 23, 2026Truist SecuritiesBuy
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News briefing

No generated briefing is available yet.

AI research layers

Interpretive context generated from the platform’s current data sources.

Alphabet Inc. Stock Performance

Alphabet Inc. shares closed at $342.88, trading below the 50-day moving average of $348.39 but above the 200-day moving average of $335.18, per SID market data. The stock has gained 0.58% over the past month but declined 12.54% over the trailing three-month period, reflecting notable near-term weakness despite a modest 5.66% gain over the past twelve months. The 14-day relative strength index stands at 28.9, placing GOOG in technically oversold territory and signaling potential exhaustion of recent selling pressure. Average daily trading volume registers at approximately 23.4 million shares, according to Massive/Polygon data. The company's beta of 1.07 indicates slightly higher volatility relative to the broader market. Alphabet's market capitalization currently stands at approximately $3.79 trillion, maintaining its position among the largest publicly traded companies globally within the technology sector.

Alphabet Inc. Valuation Analysis

Alphabet Inc. currently trades at a price-to-earnings ratio of 30.40, reflecting a premium valuation consistent with large-cap technology peers, per SID market data. The PEG ratio stands at 3.84, suggesting the stock's earnings multiple exceeds its expected growth rate and indicating the market may be pricing in sustained long-term expansion beyond near-term analyst projections. The price-to-book ratio registers at 9.76, according to SEC filings, underscoring the significant premium investors assign to Alphabet's intangible assets, brand value, and intellectual property portfolio. The company has initiated a dividend program with a current yield of approximately 0.27%, a relatively recent development for the technology giant that signals confidence in sustained free cash flow generation. Within the broader technology sector, Alphabet's valuation metrics position it as a mature growth company commanding premium multiples relative to traditional value benchmarks while reflecting investor expectations for continued revenue and earnings expansion.

Smart Money Activity for GOOG

Alphabet Inc. registers a composite smart money score of 46 out of 100 with a neutral signal, per SID market data. Institutional positioning is the strongest component, scoring a perfect 25 out of 25, indicating robust conviction among major fund managers and asset allocators reflected in 13F institutional filings. Congressional trading activity scores 12 out of 25, suggesting moderate legislative interest in GOOG shares. Dark pool activity registers at 9.1 out of 25, pointing to below-average off-exchange institutional accumulation. The insider component scores 0.0 out of 25, the weakest category, aligning with recent SEC Form 4 filings that show three insider transactions over the past 90 days comprising one purchase and two sales. The net insider selling trend, while modest in volume, reflects a slight disposition by company executives. The divergence between maximum institutional confidence and minimal insider conviction creates a mixed signal profile that warrants monitoring for directional shifts in coming quarters.

Alphabet Inc. Earnings Outlook

Alphabet Inc. has delivered consecutive earnings beats in its two most recently reported quarters, according to company earnings reports. The quarter reported on July 22, 2026, produced actual earnings per share of $9.11 against a consensus estimate of $2.88, representing a substantial positive surprise of $6.23. The prior quarter reported on April 29, 2026, showed actual EPS of $5.11 versus estimates of $2.63, yielding a $2.48 upside surprise. Looking ahead, analysts project EPS of $2.62 for the quarter with results expected on April 23, 2026, and $2.88 for the subsequent quarter anticipated on July 27, 2026, per analyst estimates. The pattern of significant earnings outperformance suggests analyst models may be systematically underestimating Alphabet's profitability drivers. The magnitude of recent beats, particularly the 216% surprise in the most recent quarter, highlights accelerating earnings momentum that consensus forecasts have yet to fully incorporate.

Wall Street Analyst Ratings for GOOG

Wall Street analysts maintain a predominantly bullish stance on Alphabet Inc., per SID consensus data. In the most recent round of coverage updates issued on July 23, 2026, four out of five analysts reiterated positive ratings. Roth Capital maintained a Buy rating, while both RBC Capital and BMO Capital reaffirmed Outperform designations, according to Wall Street analyst reports. Truist Securities also reiterated its Buy recommendation. DA Davidson stood as the sole neutral voice, maintaining its Neutral rating unchanged from prior coverage. Notably, none of the five analysts adjusted their ratings directionally, suggesting conviction levels remained stable following Alphabet's latest earnings results. The consensus skew of 80% bullish ratings against 20% neutral with zero sell recommendations reflects broad institutional confidence in Alphabet's fundamental trajectory. The absence of any downgrades despite GOOG's 12.54% three-month decline indicates analysts view the recent pullback as inconsistent with underlying business performance metrics.