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Smart Investors Daily
PR

NYSE · PRI

Primerica, Inc.

Financial Services · Insurance - Life

$273.41

Up+$1.64 (+0.60%)

Updated Oct 8, 2026, 7:56 PM

SID Score

5.5/10

Composite research score

Smart Money

58/100

Neutral

Market cap
8.16B
P/E ratio
11.49
Dividend yield
1.52%
52-week range
$230.09 – $327.28
Volume
172.44K
Avg. volume
183.2K

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Overview

Company profile and research snapshot.

Company profile

Primerica Inc is a provider of financial services to middle-income households in the United States and Canada. The company offers life insurance, mutual funds, annuities, and other financial products, distributed on behalf of third parties. Primerica has three main subsidiaries: Primerica Financial Services, a marketing company; Primerica Life Insurance Company, a principal life insurance underwriting entity; and PFS Investments, which offers investment and savings products, brokerage services, and registered investment advisory. It has three segments Term Life Insurance; Investment and Savings Products; and Corporate and Other Distributed Products. Geogriphically, it derives a majority of its revenue from the United States.

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Analyst outlook

Consensus and target data currently published for this company.

Consensus
—
Average target
$299.00
Implied upside
—
Analysts
—
PRI recent ratings
DateFirmRatingTarget
Aug 27, 2026Truist SecuritiesHold—
Aug 24, 2026Morgan StanleyEqual-Weight—
Aug 11, 2026Keefe, Bruyette & WoodsMarket Perform—
Jul 22, 2026TD CowenBuy—
Jul 13, 2026Keefe, Bruyette & WoodsMarket Perform—
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Yahoo · Oct 4, 2026

3 U.S. Life Insurance Stocks That Could Benefit From Higher Long Term Yields

When the 10-year U.S. Treasury briefly touched 5.04%, it did more than rattle bond screens. It reset how investors think about risk, income and what they are willing to pay for future cash flows. Higher long-term yields can punish some areas of the market, yet they also breathe new life into businesses built around investing for the long haul. This article walks through three U.S. life insurers and annuity providers exposed to that rate shock, and shows how the same macro story can create...

Yahoo · Sep 30, 2026

PRIMERICA HOUSEHOLD BUDGET INDEX™ (HBI™): Middle-Income Americans See Modest Improvement in Purchasing Power in August

DULUTH, Ga., September 30, 2026--The latest Primerica Household Budget Index™ (HBI™) data, a monthly economic metric that examines how inflation and wage trends impact the ability of middle-income families to afford life’s everyday necessities, is estimated at 100.6% in August, an increase of 0.1% from July and up 0.4% from a year ago. Average earned income rose 0.3% month-over-month and increased 3.3% year-over-year.

Yahoo · Sep 26, 2026

Higher Treasury Yields Are Rewriting The Primerica Stock Story

When the 10 year U.S. Treasury yield touches 5.208% and bond income suddenly looks compelling again, insurers and pension asset managers move from background players to key characters in the story. Higher long term rates can reshape how capital flows, which can create winners and leave others behind. This article walks through three stocks exposed to this rate shock and explains why their reactions deserve a closer look. The stocks that follow are just a starter set. The full screen surfaced...

Yahoo · Sep 22, 2026

Primerica, Progressive, Allstate, and Trupanion Shares Are Falling, What You Need To Know

A number of stocks fell in the afternoon session after investors continued to mark down the group on the earnings risk from an active severe-weather season. The latest hard number came last week, when Allstate said in its August monthly release that estimated pre-tax catastrophe losses were $748 million, driven by 21 weather events, with roughly half tied to a single wind and hail storm. Combined July and August catastrophe losses reached $1.43 billion pre-tax, the company said. That disclosure

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