SeekingAlpha · Oct 11, 2026
Wix: The Market Sees The Threat, Not The Opportunity
Wix rated Buy: AI-driven growth via Base44 & Wix Studio, strong FCF and lock-in, plus 95% upside potential. Click for more on WIX stock.
WI
NYSE · WIX
Wix.com Ltd.
Technology · Software - Infrastructure
$71.74
Up+$0.41 (+0.57%)
Updated Oct 14, 2026, 4:42 PM
SID Score
3.8/10
Composite research score
Smart Money
56/100
Neutral
- Market cap
- 5.72B
- P/E ratio
- 41.13
- Dividend yield
- 0.00%
- 52-week range
- $40.16 – $148.33
- Volume
- 960.97K
- Avg. volume
- 1.74M
Price performance · WIX
WIX price history
1M range · 21 trading sessions · Daily adjusted prices
Prices through Oct 13, 2026
WIX closed at $71.74 after 21 trading sessions, down 13.13% for the selected period.
- Last close
- $71.74
- Period change
- -13.13%
- Period low
- $69.60
- Period high
- $83.53
Daily close
View OHLC price history
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 13, 2026 | $74.00 | $77.00 | $71.1202 | $71.74 | 960.97K |
| Oct 12, 2026 | $76.68 | $77.18 | $73.51 | $74.17 | 856.87K |
| Oct 9, 2026 | $74.82 | $76.76 | $73.93 | $76.56 | 508.13K |
| Oct 8, 2026 | $73.40 | $75.045 | $72.46 | $74.13 | 809.33K |
| Oct 7, 2026 | $74.07 | $75.50 | $72.05 | $72.97 | 748.92K |
| Oct 6, 2026 | $74.60 | $75.09 | $72.14 | $73.91 | 980.42K |
| Oct 5, 2026 | $72.26 | $75.79 | $71.84 | $74.06 | 1.41M |
| Oct 2, 2026 | $73.98 | $74.03 | $71.04 | $72.62 | 735.01K |
| Oct 1, 2026 | $73.21 | $74.315 | $71.85 | $73.35 | 821.96K |
| Sep 30, 2026 | $71.30 | $73.75 | $70.2076 | $72.13 | 628.95K |
| Sep 29, 2026 | $68.65 | $71.75 | $67.4952 | $70.90 | 875.32K |
| Sep 28, 2026 | $71.43 | $72.94 | $69.18 | $69.60 | 1.01M |
| Sep 25, 2026 | $76.49 | $76.49 | $72.70 | $73.79 | 1.19M |
| Sep 24, 2026 | $76.91 | $85.00 | $75.65 | $77.53 | 2.06M |
| Sep 23, 2026 | $80.32 | $82.07 | $76.10 | $76.80 | 1.08M |
| Sep 22, 2026 | $84.40 | $85.37 | $79.12 | $80.10 | 1.26M |
| Sep 21, 2026 | $78.37 | $84.33 | $77.10 | $83.53 | 1.14M |
| Sep 18, 2026 | $80.16 | $81.92 | $77.8401 | $78.49 | 1.51M |
| Sep 17, 2026 | $80.40 | $81.99 | $78.61 | $79.90 | 957.52K |
| Sep 16, 2026 | $81.03 | $82.86 | $79.00 | $80.40 | 602.98K |
| Sep 15, 2026 | $81.03 | $84.34 | $81.002 | $82.58 | 851.87K |
Latest WIX news
The latest Smart Investors Daily articles mentioning WIX.
Stock researchCompany · Overview
Company
Market Activity
Research & News
WIX research
Overview
Company profile and research snapshot.
Company profile
Wix.com is a software-as-a-service content management system platform that allows users to create, customize, and manage websites for themselves, or for clients. Wix is best known for its Wix Editor service for self-creators, but in recent years has invested heavily and introduced its Wix Studio offering for partners, who are agencies and developers. Wix also offers a range of business solutions such as payment services and marketing products.
Visit company websiteAnalyst outlook
Consensus and target data currently published for this company.
- Consensus
- —
- Average target
- $184.80
- Implied upside
- —
- Analysts
- —
| Date | Firm | Rating | Target |
|---|---|---|---|
| Sep 23, 2026 | Needham | Buy | — |
| Sep 21, 2026 | UBS | Neutral | — |
| Aug 20, 2026 | Wedbush | Neutral | — |
| Aug 5, 2026 | Wells Fargo | Equal-Weight | — |
| Aug 5, 2026 | Evercore ISI Group | Outperform | — |
News briefing
No generated briefing is available yet.
Yahoo · Oct 7, 2026
Wix.com (WIX) Registers a Bigger Fall Than the Market: Important Facts to Note
Wix.com (WIX) concluded the recent trading session at $72.97, signifying a -1.27% move from its prior day's close.
Yahoo · Oct 7, 2026
Why the traditional 60/40 portfolio might be dead
Catalyst Funds Chief Investment Officer David Miller and Washington Crossing Advisors Senior Portfolio Manager Chad Morganlander chat about the reality of the 60/40 portfolio in today's volatile economy, and break down why traditional investing strategies might fail you as interest rates rise and the national debt skyrockets.
Yahoo · Oct 1, 2026
Wix.com (WIX) Surpasses Market Returns: Some Facts Worth Knowing
In the latest trading session, Wix.com (WIX) closed at $73.35, marking a +1.69% move from the previous day.
AI research layers
Interpretive context generated from the platform’s current data sources.
No results
AI research layers have not been published yet.
