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Smart Investors Daily
RO

NASDAQ · ROKU

Roku, Inc.

Communication Services · Entertainment

$157.70

Up+$0.29 (+0.18%)

Updated Sep 3, 2026, 6:23 PM

SID Score

7.0/10

Composite research score

Smart Money

58/100

Neutral

Market cap
15.7B
P/E ratio
-564.08
Dividend yield
0.00%
52-week range
$78.53 – $159.89
Volume
2.49M
Avg. volume
3.14M

Price performance

ROKU price history

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Latest ROKU news

The latest Smart Investors Daily articles mentioning ROKU.

ROKU research

Overview

Company profile and research snapshot.

Company profile

Roku enables consumers to stream television programming. It has more than 90 million streaming households and provided 127 billion streaming hours in 2024. Roku is the top streaming operating system in the US, reaching more than half of broadband households, according to the company. Roku's OS is built into streaming devices and televisions that Roku sells and on connected televisions from other manufacturers that license Roku's name and software. Roku also operates the Roku Channel, a free, ad-supported streaming television platform that offers a mix of on-demand and live television programming. Roku generates revenue primarily from selling devices, licensing, and advertising, and it receives fees from subscription streaming platforms that sell subscriptions through Roku.

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Analyst outlook

Consensus and target data currently published for this company.

Consensus
Buy
Average target
$117.61
Implied upside
Analysts
38
ROKU recent ratings
DateFirmRatingTarget
Aug 14, 2026Wells FargoEqual-Weight
Aug 10, 2026RosenblattBuy
Aug 7, 2026GuggenheimNeutral
Aug 7, 2026Seaport GlobalNeutral
Aug 7, 2026UBSNeutral
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News briefing

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Yahoo · Feb 24, 2026

TV ONE NETWORKS APPOINTS KEITH HOPKINS AS VICE PRESIDENT, CONTENT DISTRIBUTION & MARKETING

Keith Hopkins VP, Content Distribution & Marketing for TV One Networks SILVER SPRING, MD., Feb. 24, 2026 (GLOBE NEWSWIRE) -- TV One Networks today announced the appointment of Keith Hopkins as the new Vice President of Content Distribution & Marketing. Hopkins brings two decades of experience spanning content distribution, sports partnerships, and streaming strategy, having held senior leadership roles at Roku, Nexstar Media Group, Pac-12 Conference and NBCUniversal/Comcast. In his new role, Hop

AI research layers

Interpretive context generated from the platform’s current data sources.

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