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Smart Investors Daily
DE

NYSE · DEO

Diageo plc

Consumer Defensive · Beverages - Wineries & Distilleries

$86.98

Down-$0.25 (-0.29%)

Updated Oct 10, 2026, 1:21 AM

SID Score

7.2/10

Composite research score

Smart Money

56/100

Neutral

Market cap
48.78B
P/E ratio
13.66
Dividend yield
4.76%
52-week range
$72.45 – $102.74
Volume
893.46K
Avg. volume
1.6M

Price performance · DEO

DEO price history

1M range · 20 trading sessions · Daily adjusted prices

Prices through Oct 8, 2026

DEO closed at $86.98 after 20 trading sessions, up 0.40% for the selected period.

Last close
$86.98
Period change
+0.40%
Period low
$83.97
Period high
$88.38
Daily close
View OHLC price history
DEO OHLC price history, latest 40 sessions
DateOpenHighLowCloseVolume
Oct 8, 2026$85.53$87.17$85.10$86.98893.46K
Oct 7, 2026$85.08$85.72$84.625$84.731.82M
Oct 6, 2026$84.86$85.29$84.4933$84.781.14M
Oct 5, 2026$83.70$84.29$83.20$83.971.23M
Oct 2, 2026$85.02$85.52$84.54$84.751.14M
Oct 1, 2026$85.05$85.20$84.00$84.421.12M
Sep 30, 2026$86.56$86.66$85.60$85.60785.83K
Sep 29, 2026$84.98$85.40$84.52$85.34756.8K
Sep 28, 2026$86.82$87.16$85.70$86.24705.63K
Sep 25, 2026$86.97$87.56$86.76$87.52580.56K
Sep 24, 2026$87.23$87.40$86.50$86.83882.41K
Sep 23, 2026$86.58$86.74$85.59$86.11816.66K
Sep 22, 2026$87.53$88.13$87.10$87.37573.94K
Sep 21, 2026$85.74$87.05$85.08$86.82795.52K
Sep 18, 2026$85.97$86.22$85.52$85.59985.21K
Sep 17, 2026$86.91$87.13$86.10$86.721.51M
Sep 16, 2026$87.56$87.73$86.61$86.951.38M
Sep 15, 2026$87.10$87.465$86.625$86.80650.39K
Sep 14, 2026$89.05$89.46$88.26$88.38965.22K
Sep 11, 2026$87.23$87.42$85.81$86.631.55M

Latest DEO news

The latest Smart Investors Daily articles mentioning DEO.

DEO research

Overview

Company profile and research snapshot.

Company profile

Formed in 1997 through the merger of Grand Metropolitan and Guinness, Diageo is the largest distiller globally by sales. Diageo acquired some of the Seagram assets in 2001, which gave it brands such as Captain Morgan rum and Crown Royal Canadian whisky. Since then, mergers and acquisitions have mostly been bolt-on in nature, plugging gaps in the company's product and geographic portfolio. The firm has also shed noncore brands over the years, including the majority of its wine assets in 2015.

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Analyst outlook

Consensus and target data currently published for this company.

Consensus
Buy
Average target
$182.50
Implied upside
—
Analysts
7
DEO recent ratings
DateFirmRatingTarget
Jun 26, 2026JefferiesBuy—
Jun 24, 2026DeutscheBuy—
Jun 8, 2026JefferiesBuy—
May 27, 2026RBC Capital MarketsOutperform—
May 6, 2026JefferiesBuy—
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News briefing

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Yahoo · Oct 1, 2026

WORLD CLASS IS BACK: DIAGEO RETURNS WITH TALES OF THE COCKTAIL FOUNDATION TO FIND THE NEXT US BARTENDER OF THE YEAR

The search for the next US Bartender of the Year is officially underway. Now in its 15th season in the US, Tales of the Cocktail Foundation Presents World Class Sponsored by DIAGEO returns in 2027, inviting bartenders from across the country to put their skills to the test, grow their careers and become part of one of the industry's most esteemed bartending communities.

Yahoo · Oct 1, 2026

JOHNNIE WALKER BLUE LABEL WELCOMES INDIA'S FESTIVE SEASON WITH A NEW BLEND, CONTINUING ITS CREATIVE PARTNERSHIP WITH RAHUL MISHRA

Johnnie Walker, the world's No 1 Scotch whisky1, announces the launch of the new Johnnie Walker Blue Label Indian Festive Blend, a rare new expression created exclusively for India's festive season. Building on last year's successful collaboration with acclaimed designer Rahul Mishra, the launch celebrates the meeting of exceptional Scotch Whisky craftsmanship and contemporary Indian design.

AI research layers

Interpretive context generated from the platform’s current data sources.

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