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NYSE · SAM

Boston Beer Company

Consumer Defensive · Beverages - Alcoholic

$184.84

Up+$1.06 (+0.58%)

Updated Aug 14, 2026, 2:09 AM

SID Score

5.5/10

Composite research score

Smart Money

—

Institutional and insider signal

Market cap
2.22B
P/E ratio
23.47
Dividend yield
0.00%
52-week range
$158.68 – $264.46
Volume
190.06K
Avg. volume
192.13K

Price performance

SAM price history

1M range · 0 trading sessions · Daily adjusted prices

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Latest SAM news

The latest Smart Investors Daily articles mentioning SAM.

Stock researchCompany · Overview

SAM research

Overview

Company profile and research snapshot.

Company profile

Boston Beer is a top player in high-end malt beverages and adjacent categories in the US, with strong positions in craft beer, flavored malt beverages, hard cider, and hard seltzer. The bulk of volume and revenue is concentrated in four brands: Samuel Adams, Angry Orchard, Twisted Tea, and Truly. Beverages are produced using a hybrid model leveraging both in-house capacities and third-party breweries through contract arrangements. While the firm is required to use distributors to reach end markets, including retailers and on-premises operators, it also employs 500 internal sales representatives to educate the market about its products. The firm generates almost all sales in the US.

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Analyst outlook

Consensus and target data currently published for this company.

Consensus
—
Average target
$232.00
Implied upside
—
Analysts
—
SAM recent ratings
DateFirmRatingTarget
Jul 24, 2026RBC CapitalSector Perform—
Jul 24, 2026Roth CapitalBuy—
Jul 24, 2026CitigroupNeutral—
Jul 24, 2026JefferiesHold—
Jul 16, 2026UBSNeutral—
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Yahoo · Aug 9, 2026

Boston Beer Company (SAM) Stock Sees Fair Value Cut After Q2 Miss Sparks Analyst Caution

Boston Beer Company is back in focus after the analyst fair value estimate moved from US$230.39 to US$199.85, signaling a reset in how the stock is being framed. This shift lines up with recent Street research that has turned more cautious following the Q2 earnings miss, even as opinions remain split between those emphasizing cost savings and those worried about weaker volumes and brand concentration. Read on to see what is driving the evolving Boston Beer Company story and how to track the...

Yahoo · Aug 6, 2026

Dogfish Head to Host Dog & Owner Lookalike Contest this National Dog Day

Brewery teams up with Rock and Roll Hall of Fame Inductee, Big Boi, alongside other personalities and partners, to crown New York City’s most matching human-and-hound duo at free eventNEW YORK, NY, Aug. 06, 2026 (GLOBE NEWSWIRE) -- Have you ever noticed that dogs and their humans seem to look like one another? If you have, it’s not just you – from subconsciously choosing a pup with features like your own to spending so much time with your dog that your personalities begin to meld, studies show t

Yahoo · Aug 3, 2026

DOGFISH HEAD & CREEM MAGAZINE DEBUT BOY HOWDY!, “THE OFFICIAL BEER OF ROCK ‘N’ ROLL”

The iconic Boy Howdy! “beer” is no longer an imaginary ale, but a drinkable reality Dogfish Head x CREEM Magazine's Boy Howdy! Cream Ale Brewed in collaboration with CREEM Magazine and inspired by its iconic "Boy Howdy!" beer can, this real-deal cream ale features the satisfying smoothness of select corn brightened by the zesty vibrancy of Michigan-grown hops, a nod to the magazine’s Detroit roots. Boasting notes of bright citrus and a touch of soulful herb, this true American original is the pe

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