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NYSE · SO

The Southern Company

Utilities · Regulated Electric

$93.12

Up+$0.22 (+0.24%)

Updated Nov 5, 2026, 9:35 PM

SID Score

6.7/10

Composite research score

Smart Money

58/100

Neutral

Market cap
93.18B
P/E ratio
20.94
Dividend yield
3.16%
52-week range
$81.69 – $99.58
Volume
18.72M
Avg. volume
6.55M

Price performance · SO

SO price history

1M range · 21 trading sessions · Daily adjusted prices

Prices through Nov 4, 2026

SO closed at $93.12 after 21 trading sessions, up 8.99% for the selected period.

Last close
$93.12
Period change
+8.99%
Period low
$85.44
Period high
$94.61
Daily close
View OHLC price history
SO OHLC price history, latest 40 sessions
DateOpenHighLowCloseVolume
Nov 4, 2026$92.25$94.07$90.40$93.1218.72M
Nov 3, 2026$94.09$94.34$93.52$93.755.15M
Nov 2, 2026$93.39$94.85$93.08$94.616.06M
Oct 30, 2026$93.99$94.35$93.47$93.716.07M
Oct 29, 2026$92.79$93.40$92.21$92.994.28M
Oct 28, 2026$92.37$92.88$91.28$91.525.23M
Oct 27, 2026$92.42$92.665$91.84$92.653.07M
Oct 26, 2026$92.845$93.395$92.22$92.574.7M
Oct 23, 2026$93.68$94.04$92.68$92.895.1M
Oct 22, 2026$91.08$93.88$90.99$93.828.16M
Oct 21, 2026$90.77$91.01$90.26$90.394.65M
Oct 20, 2026$90.00$91.03$89.70$90.716.2M
Oct 19, 2026$90.72$90.9459$89.25$89.275.21M
Oct 16, 2026$89.73$91.22$89.20$91.188.27M
Oct 15, 2026$91.00$91.00$89.02$89.188.55M
Oct 14, 2026$88.29$89.645$87.3964$89.387.26M
Oct 13, 2026$87.53$88.34$86.24$88.116.57M
Oct 12, 2026$86.22$87.075$85.735$87.043.39M
Oct 9, 2026$85.94$86.225$85.71$86.173.13M
Oct 8, 2026$85.32$86.23$84.945$86.155.99M
Oct 7, 2026$85.50$86.0102$85.185$85.445.63M

Latest SO news

The latest Smart Investors Daily articles mentioning SO.

Stock researchCompany · Overview

SO research

Overview

Company profile and research snapshot.

Company profile

Southern is one of the largest utilities in the US. The company serves 9 million customers with vertically integrated electric utilities in three states and natural gas distribution utilities in four states. It owns 44 gigawatts of rate-regulated generating capacity, primarily for serving customers in Georgia, Alabama, and Mississippi. Subsidiary Southern Power owns 13 gigawatts of natural gas generation and renewable energy across the US and sells the electricity primarily under long-term contracts.

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Analyst outlook

Consensus and target data currently published for this company.

Consensus
Hold
Average target
$97.60
Implied upside
—
Analysts
17
SO recent ratings
DateFirmRatingTarget
Oct 22, 2026HSBCBuy—
Oct 21, 2026Morgan StanleyUnderweight—
Oct 20, 2026JefferiesHold—
Oct 16, 2026BarclaysEqual-Weight—
Oct 15, 2026Truist SecuritiesHold—
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News briefing

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Yahoo · Oct 24, 2026

Southern (SO) Stock Looks About Right As DOE Backs Nuclear Experiment

Southern has delivered strong long term gains for shareholders, yet the recent share price around US$92.89 raises a simple question for you as an investor: Is the current valuation still anchored in the utility group's earnings power, or has sentiment moved ahead of what the business is actually generating? Southern has returned 78.9% over the past 5 years, which puts real weight on whether the current market value lines up with what its earnings can support. Fresh funding support from the...

AI research layers

Interpretive context generated from the platform’s current data sources.

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