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Smart Investors Daily
YE

NYSE · YELP

Yelp Inc.

Communication Services · Internet Content & Information

$20.96

Down-$0.70 (-3.23%)

Updated Sep 9, 2026, 9:46 AM

SID Score

4.3/10

Composite research score

Smart Money

Institutional and insider signal

Market cap
1.93B
P/E ratio
12.79
Dividend yield
0.00%
52-week range
$19.60 – $34.49
Volume
1.52M
Avg. volume
929.83K

Price performance

YELP price history

1M range · 0 trading sessions · Daily adjusted prices

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Latest YELP news

The latest Smart Investors Daily articles mentioning YELP.

YELP research

Overview

Company profile and research snapshot.

Company profile

Yelp Inc operates in the online content market based in the United States. It provides a web-based platform and mobile application to bridge the gap between businesses and consumers. The platform assists consumers through product reviews, tips, photos and videos thereby enabling them in making better buying decisions and posting their feedbacks. Its products and services includes Advertising Products and Business Page Products. In addition, it also lets the buyers directly transact with businesses directly through its platform. Yelp generates revenue mainly from the sale of advertising on its website and mobile app to businesses. The company generates majority of the revenue from United States.

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Analyst outlook

Consensus and target data currently published for this company.

Consensus
Hold
Average target
$36.67
Implied upside
Analysts
17
YELP recent ratings
DateFirmRatingTarget
May 15, 2026Morgan StanleyUnderweight
May 8, 2026JP MorganNeutral
Feb 17, 2026Goldman SachsNeutral
Feb 17, 2026JP MorganNeutral
Jan 13, 2026Morgan StanleyUnderweight
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Yahoo · Aug 27, 2026

Yelp (YELP) Could Be 15% Below Fair Value As Insider Tax Sales Draw Focus

Yelp (YELP) is back in focus after recent insider activity, with both CEO Jeremy Stoppelman and COO Joseph R. Nachman reporting non discretionary share sales tied to tax withholding from vested restricted stock units. Yelp’s recent insider tax sales come against a weaker share price backdrop, with the stock closing at US$22.63 after a 1 month share price return that is down 14.31% and a 1 year total shareholder return that is down 28.18%. This points to fading momentum despite ongoing...

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