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NYSE · MCD
Consumer Cyclical · Restaurants
$237.02
Up+$0.05 (+0.02%)
Updated Sep 25, 2026, 1:46 PM
SID Score
5.5/10
Composite research score
Smart Money
58/100
Neutral
Price performance
1M range · 20 trading sessions · Daily adjusted prices
MCD closed at $237.02 after 20 trading sessions, down 8.86% for the selected period.
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Sep 24, 2026 | $239.70 | $242.56 | $237.02 | $237.02 | 7.39M |
| Sep 23, 2026 | $250.29 | $250.32 | $234.03 | $238.32 | 16.61M |
| Sep 22, 2026 | $250.68 | $252.06 | $249.37 | $250.35 | 5.02M |
| Sep 21, 2026 | $249.41 | $250.38 | $246.5209 | $247.88 | 6.33M |
| Sep 18, 2026 | $248.27 | $250.4499 | $247.65 | $248.24 | 9.58M |
| Sep 17, 2026 | $250.30 | $250.5995 | $248.10 | $248.48 | 4.95M |
| Sep 16, 2026 | $252.26 | $253.16 | $247.83 | $248.56 | 7.13M |
| Sep 15, 2026 | $257.78 | $257.78 | $252.70 | $252.78 | 4.79M |
| Sep 14, 2026 | $254.28 | $258.45 | $254.28 | $257.49 | 4.17M |
| Sep 11, 2026 | $253.98 | $254.73 | $252.15 | $252.53 | 4.1M |
| Sep 10, 2026 | $255.04 | $255.56 | $252.54 | $253.05 | 4.35M |
| Sep 9, 2026 | $255.50 | $256.50 | $253.3458 | $253.48 | 4.44M |
| Sep 8, 2026 | $254.39 | $256.805 | $254.28 | $255.81 | 4.21M |
| Sep 4, 2026 | $258.01 | $258.50 | $255.49 | $255.69 | 4.23M |
| Sep 3, 2026 | $261.57 | $262.09 | $256.121 | $259.63 | 4.58M |
| Sep 2, 2026 | $261.96 | $262.7752 | $260.18 | $260.95 | 5.11M |
| Sep 1, 2026 | $262.75 | $264.50 | $260.74 | $261.11 | 3.7M |
| Aug 31, 2026 | $265.00 | $266.07 | $263.385 | $263.54 | 5.24M |
| Aug 28, 2026 | $261.33 | $265.10 | $260.32 | $265.00 | 3.89M |
| Aug 27, 2026 | $265.49 | $265.73 | $259.85 | $260.06 | 5.98M |
The latest Smart Investors Daily articles mentioning MCD.
MCD research
Company profile and research snapshot.
McDonald's is the world's largest restaurant brand, with nearly $131 billion in systemwide sales across more than 44,000 restaurants and over 100 markets. The quick-service chain built its early reputation on speed, consistency, and affordable hamburgers, and today its global menu spans burgers, chicken, breakfast, and beverages that have helped popularize American fast-food cuisine worldwide. The firm derives the bulk of its revenue from franchise royalties and rent (about 61%), with the remainder stemming from company-operated restaurants across three segments: the United States (41% of systemwide sales), international operated markets (34%), and international developmental/licensed markets (25%).
Visit company websiteConsensus and target data currently published for this company.
| Date | Firm | Rating | Target |
|---|---|---|---|
| Sep 24, 2026 | JP Morgan | Overweight | — |
| Sep 24, 2026 | BMO Capital | Outperform | — |
| Sep 24, 2026 | Evercore ISI Group | Outperform | — |
| Sep 24, 2026 | RBC Capital | Sector Perform | — |
| Sep 24, 2026 | BTIG | Buy | — |
Generated Sep 25, 2026, 1:05 PM
McDonald's stock declined 0.55% today as investors digest mixed signals about the company's growth trajectory and consumer affordability concerns. While management is pledging an ambitious $8.5 billion investment in restaurant upgrades and new menu innovations, the CEO's recent warnings about persistent inflation and softer same-store sales guidance are tempering enthusiasm.
Bottom line: McDonald's faces a near-term headwind from persistent inflation concerns, softer same-store sales guidance, and consumer affordability pressures, which explains today's modest decline. However, the $8.5 billion investment plan and strategic menu/loyalty initiatives suggest management is positioning for long-term resilience, though investors should monitor US same-store sales trends and consumer traffic metrics closely in coming quarters.
Yahoo · Sep 25, 2026
HPE's AI infrastructure transformation drives record growth, while Tecnoglass faces tariff, aluminum and currency pressures.
Yahoo · Sep 25, 2026
McDonald's plans $8.5B of franchisee support through 2036 for restaurant modernization, technology deployment, and operational improvements.
Yahoo · Sep 24, 2026
McDonald's CEO just told investors to stop expecting a recovery and start treating today's bruising consumer environment as permanent, a stark bet against the Federal Reserve made just days after the central bank raised rates again.
Yahoo · Sep 24, 2026
McDonald's (MCD) has a pricing problem in the United States, its second-largest business. Its value menu of 10 items for under $3 each has not delivered what management expected. The shares lost 19.3% over the past year (as of September 23, 2026), while the S&P 500 returned 13%. The fix is not settled, because it depends on franchisees charging the prices McDonald's recommends.
Interpretive context generated from the platform’s current data sources.
McDonald's Corporation shares have experienced significant downward pressure across multiple timeframes, with MCD trading at $237.02 as of the latest session, reflecting a single-day decline of 2.26%, per SID market data. Over the trailing one-month period, the stock has fallen $11.59, while the three-month decline stands at 10.4% and the one-year loss totals 24.64%. The stock is trading well below both key moving averages, with the 50-day moving average at $263.25 and the 200-day moving average at $295.00, indicating sustained bearish momentum according to Massive/Polygon technical data. The 14-day RSI has dropped to 20.0, placing MCD firmly in oversold territory. Despite the selloff, the stock maintains a relatively low beta of 0.521, suggesting it has historically exhibited less volatility than the broader market. Average daily trading volume stands at approximately 3.13 million shares, and the current market capitalization is $221.3 billion.
McDonald's Corporation currently trades at a price-to-earnings ratio of 26.37, per SID market data, which remains elevated relative to the broader Consumer Cyclical sector but has compressed meaningfully from historical levels due to the stock's recent decline. The PEG ratio stands at 8.83, indicating that the current P/E multiple is high relative to the company's projected earnings growth rate, according to SEC filings. McDonald's carries a negative price-to-book ratio of -80.18, a characteristic stemming from the company's significantly negative shareholders' equity driven by extensive share buyback programs and accumulated debt on its balance sheet. The dividend yield has risen to 2.31% as the stock price has declined, providing income-oriented investors with a more attractive yield than recent periods. The combination of a high PEG ratio and negative book value underscores that McDonald's valuation is primarily supported by its earnings power and franchise-driven cash flow generation rather than tangible asset value.
McDonald's Corporation registers a composite smart money score of 58 out of 100, reflecting a neutral overall signal according to SID market data. Institutional ownership activity scores a perfect 25 out of 25, indicating strong conviction among large fund managers who continue to maintain or build positions in the stock. Insider activity scores 13.6 out of 25, supported by 8 insider transactions over the past 90 days, per SEC Form 4 filings, comprising 5 purchases and 3 sales. The net buying activity by insiders during a period of material price weakness is a notable data point. Dark pool activity scores a relatively modest 8.5 out of 25, suggesting limited off-exchange block trading activity in recent periods. Congressional trading activity registers at 10.8 out of 25, per 13F institutional filings and congressional disclosure data. The divergence between the maximum institutional score and the moderate insider and dark pool readings contributes to the overall neutral composite signal, with no single category signaling a decisive directional bias among sophisticated market participants.
McDonald's Corporation reported its most recent quarterly earnings of $3.38 per share, surpassing the consensus analyst estimate of $3.34 by $0.04, representing a modest positive surprise according to company earnings reports. Looking ahead, analyst estimates project earnings of $3.34 per share for each of the next three upcoming quarters, reflecting expectations of stable but relatively flat earnings trajectory, per SID consensus data. The consistency of the $3.34 estimate across all three forward quarters suggests analysts currently see limited catalysts for meaningful earnings acceleration or deterioration in the near term. The next scheduled earnings report is anticipated on August 4, 2026. Given that MCD has declined approximately 24.64% over the trailing twelve months while earnings estimates have remained largely stable, the stock's valuation compression has been driven primarily by multiple contraction rather than fundamental earnings deterioration. Investors will monitor whether future reports can deliver upside surprises sufficient to stabilize sentiment.
Wall Street analysts maintain a predominantly constructive outlook on McDonald's Corporation despite the stock's recent underperformance. In the most recent round of ratings issued on September 24, 2026, all five covering analysts reiterated their prior recommendations, per Wall Street analyst reports. JP Morgan maintained an Overweight rating, while both BMO Capital and Evercore ISI Group reiterated Outperform ratings on the stock. BTIG maintained its Buy recommendation, contributing to a majority bullish consensus. RBC Capital was the sole neutral voice, reiterating a Sector Perform rating. Notably, none of the five analysts downgraded MCD despite the stock trading 19.7% below its 200-day moving average of $295.00, according to SID consensus data. The absence of any Underweight, Sell, or downgraded ratings suggests that the analyst community views the current selloff as disconnected from McDonald's fundamental business outlook. The clustering of all five reiterations on the same date indicates a coordinated response likely tied to a company event or sector review.


The latest Smart Investors Daily articles mentioning MCD.