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NASDAQ · GOOG

Alphabet Inc.

Technology · Internet Content & Information

$283.93

Up+$2.08 (+0.73%)

Updated Nov 10, 2026, 12:13 AM

SID Score

5.7/10

Composite research score

Smart Money

55/100

Neutral

Market cap
3.79T
P/E ratio
30.4
Dividend yield
0.29%
52-week range
$271.54 – $404.47
Volume
24.62M
Avg. volume
23.39M

Price performance · GOOG

GOOG price history

1M range · 20 trading sessions · Daily adjusted prices

Prices through Nov 6, 2026

GOOG closed at $283.93 after 20 trading sessions, down 18.64% for the selected period.

Last close
$283.93
Period change
-18.64%
Period low
$278.04
Period high
$349.52
Daily close
View OHLC price history
GOOG OHLC price history, latest 40 sessions
DateOpenHighLowCloseVolume
Nov 6, 2026$283.415$289.22$283.00$283.9324.62M
Nov 5, 2026$291.805$293.6399$276.20$281.7441.15M
Nov 4, 2026$281.475$294.40$281.33$287.3031.71M
Nov 3, 2026$279.19$280.34$272.00$278.2723.37M
Nov 2, 2026$280.575$285.2099$277.78$278.0429.23M
Oct 30, 2026$279.69$281.86$275.35$278.2245.12M
Oct 29, 2026$283.84$286.43$278.29$282.3293.13M
Oct 28, 2026$319.88$323.13$319.68$321.8935.36M
Oct 27, 2026$314.40$320.07$313.58$316.8317.79M
Oct 26, 2026$318.045$318.385$313.51$314.1916.99M
Oct 23, 2026$317.75$321.2299$316.9899$317.2810.86M
Oct 22, 2026$326.765$327.70$318.45$320.7621.09M
Oct 21, 2026$333.32$333.80$326.26$330.9519.3M
Oct 20, 2026$339.715$341.00$334.60$336.4014.79M
Oct 19, 2026$340.125$342.52$338.251$340.1612.72M
Oct 16, 2026$344.30$346.60$335.50$336.9117.04M
Oct 15, 2026$340.53$348.3982$336.82$344.9116.43M
Oct 14, 2026$351.43$355.25$342.40$343.6520.11M
Oct 13, 2026$352.415$354.50$347.57$349.5214.47M
Oct 12, 2026$348.34$352.66$347.1601$348.9711.85M

Latest GOOG news

The latest Smart Investors Daily articles mentioning GOOG.

GOOG research

Overview

Company profile and research snapshot.

Company profile

Alphabet is a holding company that wholly owns internet giant Google. The California-based company derives slightly less than 90% of its revenue from Google services, the vast majority of which is advertising sales. Alongside online ads, Google services houses sales stemming from Google's subscription services (YouTube TV and YouTube Music, among others), platforms (sales and in-app purchases on Play Store), and devices (Chromebooks, Pixel smartphones, and smart home products such as Chromecast). Google's cloud computing platform accounts for roughly 10% of Alphabet's revenue. The firm's investments in up-and-coming technologies such as self-driving cars (Waymo), health (Verily), and internet access (Google Fiber) make up the rest.

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Analyst outlook

Consensus and target data currently published for this company.

Consensus
Buy
Average target
$329.13
Implied upside
—
Analysts
35
GOOG recent ratings
DateFirmRatingTarget
Nov 2, 2026Wells FargoOverweight—
Oct 30, 2026Wells FargoOverweight—
Oct 30, 2026CitigroupBuy—
Oct 29, 2026BarclaysOverweight—
Oct 29, 2026WedbushOutperform—
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News briefing

No generated briefing is available yet.

Yahoo · Nov 9, 2026

The Real Winner of Google’s $135 Billion Chip Forecast: Broadcom

Key TakeawaysGoogle unveiled two new versions of its TPUs today, and Bloomberg Intelligence expects TPU sales to grow from about $12 billion this year to more than $135 billion by 2028. Broadcom helps design the TPUs and has a deal to supply them and their networking through as late as 2031, so it has far more riding on that forecast than Alphabet does.

AI research layers

Interpretive context generated from the platform’s current data sources.

Alphabet Inc. Stock Performance

Alphabet Inc. shares have experienced significant downward pressure across multiple timeframes, with the stock trading at $283.93 per SID market data. The stock has declined 17.67% over the past month and 20.21% over the trailing three months, reflecting broad selling activity. On a twelve-month basis, GOOG has fallen 13.59%, underperforming relative to the broader technology sector. Technical indicators confirm the bearish momentum, as the stock trades well below both its 50-day moving average of $329.79 and its 200-day moving average of $335.80, per Massive/Polygon data. The 14-day relative strength index registers at 20.3, placing GOOG firmly in oversold territory below the conventional 30 threshold. Average daily trading volume stands at approximately 23.39 million shares. The stock carries a beta of 1.07, indicating slightly elevated sensitivity to broader market movements. Alphabet's market capitalization currently stands at approximately $3.79 trillion.

Alphabet Inc. Valuation Analysis

Alphabet Inc. currently trades at a price-to-earnings ratio of 30.40, according to SID market data, positioning the company at a premium relative to broad market averages but within range of large-cap technology peers. The PEG ratio stands at 3.84, suggesting that the current earnings multiple may not be fully supported by the company's projected growth rate. Alphabet's price-to-book ratio registers at 9.76, per SEC filings, reflecting the substantial intangible asset value embedded in its search, cloud, and advertising platforms. The company has initiated a modest dividend program, with the current dividend yield at approximately 0.27%. As a technology sector constituent, Alphabet's valuation metrics must be assessed alongside its dominant positions in digital advertising and cloud infrastructure. The combination of a declining share price and stable earnings has compressed the P/E ratio from higher levels, though the PEG ratio indicates growth-adjusted valuations remain elevated.

Smart Money Activity for GOOG

Alphabet Inc. registers a composite smart money score of 55 out of 100, generating a neutral signal according to SID market data. The institutional component scores a perfect 25 out of 25, indicating maximum confidence and sustained accumulation from large fund managers, per 13F institutional filings. This stands in contrast to the insider trading component, which scores 12.5 out of 25, reflecting a more mixed pattern of executive and director transactions as disclosed in SEC Form 4 filings. Dark pool activity scores 9.0 out of 25, suggesting below-average levels of non-exchange buying interest from institutional participants. Congressional trading activity registers at 8.1 out of 25, indicating limited recent legislative member positioning in the stock. The divergence between the maximum institutional score and the below-average dark pool and congressional scores creates the overall neutral composite reading. The full institutional conviction suggests large asset managers maintain strong portfolio allocations to Alphabet despite the recent price deterioration.

Alphabet Inc. Earnings Outlook

Alphabet Inc. has delivered a mixed but predominantly positive earnings trajectory in recent quarters. In the most recent reported quarter ending July 2026, Alphabet posted earnings per share of $9.11 against a consensus estimate of $2.88, representing a substantial positive surprise of $6.23 per share, according to company earnings reports. The prior quarter saw EPS of $5.11 versus an estimate of $2.63, delivering a $2.48 beat. However, the October 2026 quarter reported EPS of $2.12 against an estimate of $2.96, marking a negative surprise of $0.84 — the first miss in the available reporting window. Analyst estimates project EPS of $2.88 for the upcoming July 2027 quarter. The pattern reveals significant earnings volatility, with beats ranging from 94% to 216% above estimates before the recent shortfall. The October miss may warrant attention as analysts reassess forward modeling assumptions for Alphabet's core advertising and cloud revenue segments.

Wall Street Analyst Ratings for GOOG

Wall Street analysts maintain a uniformly bullish stance on Alphabet Inc. despite the stock's recent decline of over 20% in three months. Per SID consensus data, all five most recent analyst actions reiterate positive ratings without downgrades. Wells Fargo issued two separate reiterations of its Overweight rating on November 2 and October 30, 2026, signaling sustained conviction. Citigroup maintained its Buy rating on October 30, while Barclays reiterated Overweight on October 29, according to Wall Street analyst reports. Wedbush also reaffirmed its Outperform rating on October 29. Notably, none of the five recent actions involved rating changes — each maintained a prior positive position — suggesting that the sell-off has not altered fundamental analyst assessments. The clustering of reiterations around the late October earnings report date indicates these updates were post-earnings responses, with all firms choosing to maintain positive recommendations despite the quarterly EPS miss of $0.84 below consensus.